Graphic Design & Branding
Graphic design and branding for businesses that need to stand out from the crowd.
What is graphic design and branding?
Brand identity refers to the “personality” of your business, product, or service. It’s not about logos or taglines; it’s about capturing your brand essence so that customers understand who you are at your core.
Branding goes beyond graphic design – it’s about strategic consistency through every communication channel, including print, digital media, messaging, and voice. Your brand should tell people all about your company and its ethos.
Graphic design is an art form that requires visual communication skills and technical knowledge to create graphic designs (images, symbols, layouts). Companies use effective graphic design to communicate with their clients or target audience.
The visual identity includes all visual elements connected with the brand. These graphic elements act as the face of the brand. They are how you can see, recognise and perceive brands.
Branding consists of visual cues that signify an organisation or company to its consumers or target audience.
“Design is the body language of your marketing. Don’t slouch.”
~ Mark King
Visual identities often include colour palettes, patterns, logos, typography and other design elements. The goal is to convey what the company stands for through these visuals to engage its target market.
We’re here to help! Our graphic design and branding services will give your company the edge it needs.
Contact our team of specialist graphic designers today for a free quote!
How does graphic design and branding help companies?
Graphic design is a visual language that helps companies reach new customers, inform potential customers about a new product or service they offer, promote new brand features and raise brand awareness. Visual graphic design and branding are about more than pretty pictures. When done right, graphic design will influence its identity and guide it towards success.
Companies that have invested in professional graphic designers have seen an increase in sales of up to 30%. It’s not just the look of their products but also the way they communicate with their audience through graphics that makes all the difference.
If you want your business to stand out from its competitors, investing in outstanding graphic design is one of the best ways forward.
How do we create brand identities?
We’ve been helping companies create successful brands for over 15 years. We’re a team of graphic designers specialising in creating beautiful, professional designs for businesses.
Our process starts with the client providing us information about themselves and their business goals. Then we use this information to develop a visual graphic identity that helps build recognition, trust and long-term consumer engagement.
We provide our clients with comprehensive branding services so they can focus on what matters most – growing their business!
Determine your Target Audience
Define your Company's Personality
Position your Business or Product
Design your Logo and Slogan
Why choose us?
Niche Speak specialise in graphic design and know that providing high-quality graphic design services is essential to obtaining the greatest return on investment for our customers.
We consider graphic design to be an investment, not just a cost. The right graphic design helps inspire our clients’ target market and boost their brand message, which is why graphic design has become so crucial for building successful brands.
Niche Speak has been a reputable, trustworthy and creative graphic design studio for over 15 years. We believe in collaboration, communication and best practices to deliver only the highest-quality graphic design that goes well beyond our clients’ expectations.
15+
Years Experience
>100
Different Brands
9
Disciplines
1
Point of Contact
Why graphic design and branding are so important?
Successful graphic design uses visuals to help companies communicate with their customers. Marketing graphic design is critical in helping businesses get their message across at all stages of business development, from brand awareness to consumer engagement; we help companies create a unique voice that resonates with their potential consumers.
You can find graphic design everywhere you look. Every time we go to a website, read a magazine or newspaper, take public transportation, watch television or use our mobile devices, graphic design influences what we see and perceive of a brand. Graphic design influences how we think, from the page’s layout to the colour scheme used in an ad. Knowing whether to trust a company based on its logo or feeling excited when opening your mail because of the images printed on the envelope, graphic design shapes our daily lives and can help grow your business too.
Graphic design is how communication looks! Graphic design uses images and layouts to convey information quickly and effectively. Information runs our world, so graphic design helps us communicate efficiently. Graphic design is one part science and another artistry; its goal is to inform, engage and inspire people through visuals.
Examples of graphic design and branding include:
- Logo and Identity design
- Business cards, letterheads and other stationery
- Postcards and flyers
- Magazine and newspaper ads
- Posters, banners and billboards
- Infographics
- Brochures (print and digital)
- Vehicle wraps
- Signage and trade show displays
- Email marketing templates
- PowerPoint presentations
- Retaurant Menus
- Social media ads, banners and graphics
- Banner and retargeting ads
- Images for websites and blogs
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Testimonials
What some of our clients have to say about our services.
“Will from Niche Speak is a wizard - they have helped us convert our thoughts into user-friendly and professional websites. Properly understanding and attentive, open to feedback, and constantly working on their presentation.”
~ Adam B
Sitwell Technologies
“I have been working with Niche Speak for over 10 years now, they have designed and managed a number of websites for me of my different business ventures, both in South Africa and abroad. I have recommended their services to a number of clients and friends who have had success.”
~ Michael L
Michael Lewis Photography
“I would highly recommend Niche Speak - they created a solution that met and exceeded the brief. The synergy between the technical aspects of the website and the creativity provided made for a winning formula. Will and his team were a pleasure to deal with!”
~ Stuart C
South China Clothing
“As a long-standing client of his, Will Derman of Niche Speak has consistently delivered excellence on a UX/UI perspective, as well as front and back end development for our multiple company websites. A highly recommended professional and efficient service.”
~ Liesl B
GAPA Model Agency
“I appreciate Niche Speak’s professional and current approach to handling our media platform. When it comes to urgent matters I rely upon and appreciate their immediate response time. They understand our business and are able to advise us accordingly.”
~ Kobus N
Nieuwoudt Architects
“I still refer work to Niche Speak when the opportunity arises albeit that I have moved into a totally different line of work. Why? Because I never refer when I can’t back up 100%. Niche Speak is like gold. They offer a smart, multitalented, articulate and reliable team.”
~ Brenda G
Tinassiti
“I have known Will Derman and used Niche Speak reliable services for more than 10 years. The quality of his work, both from a technical and creative perspective is to be commended.”
~ Marc G
Marc Goethals Interiors
“It has been my pleasure to work with Will Derman and his team over the last 10+ years. I was very confident in pulling them into Ogilvy where again the delivery of work was always beyond expectation and within the deadline. They are most certainly an asset to any company.”
~ Cymantha H
Ogilvy
“I searched over many years to find a company as professional in the design space as Niche Speak they are dynamic, reliable and offer an unparalleled service and quality product.”
~ Dorian C
IT Anywhere
“Veld Architects has worked with Will Derman from Niche Speak since 2014. Niche Speak is a innovative creative company and always offers quick responses to requests. Niche Speak is committed to service delivery and delivers high-quality work for us, taking our vision and translating it into exactly what we want.”
~ Gillian H
Veld Architects
“Niche Speak meets all our needs - creative and technical. Great design and service, friendly personal attention and quick problem solving. We have been using their services for 9 years and can highly recommend them.”
~ Vanessa L
Vanessa Lewis Photography