Email Marketing & Automation
Our email marketing experts increase conversions, improve brand awareness and customer loyalty.
What are email marketing and automation?
Email marketing is sending promotional messages to a group of people using email. The messages are typically sent in bulk to promote anything from business products to charitable giving.
Automation refers to an email marketing software that aids marketers in scheduling emails for later delivery or at scheduled intervals. These tools allow businesses to contact their customers remotely, allowing them greater flexibility and higher return on investment while saving themselves time and money where they’re concerned.
Email marketing and automation are excellent ways for businesses to connect with their customers and keep them updated on new products or services and other news.
“Personalisation – it is not about first/last name. It’s about relevant content.”
~ Dan Jak
Automation can help make this process easier by allowing you to create sequences of emails sent automatically based on triggers.
Email marketing & automation
Why is email marketing and automation so important?
Email marketing is vital because there’s a better chance your message will be viewed. Email opens rates are higher than social media, and even if the message isn’t opened, it’ll still have been delivered.
This means that email automation can help boost sales for businesses by helping to get their name out there so they can get more customers. It’s also a great way to support existing customers since you can easily update them with new products or services.
Email marketing can also help new customers find your business by allowing you to get in touch with people who didn’t know you existed previously. This is why marketers need to utilise email automation, so the process of reaching prospects and turning them into buyers is seamless.
$42
ROI for every $1
15+
Years Experience
49%
Want promo emails
5
Countries
Successful email marketing requires personalisation.
Personalisation is the key to successful email marketing, regardless of what you’re trying to achieve with it. If your messages aren’t personalised, they won’t feel like a valuable message from a real person; instead, they’ll feel like spam, which means fewer people will open or even read them.
Email marketing automation typically refers to software that assists in the automated email delivery process and other features such as A/B testing, sending schedule management and data segmentation.
What are the 3 primary benefits of email marketing?
There are many benefits to email marketing, but here are three of the biggest ones:
Email marketing can drive conversions because it lets you deliver personalised offers to your customers so they know what you have to offer. These personalised messages mean that if someone signs up for an email list or subscribes, they’re more likely to buy something later on when they get an offer in their inbox.
Not only does this allow businesses to target specific people with promotions based on their interests, but it also ensures that everyone is getting offers that apply directly to them, which increases the likelihood of buying something.
This goes back to personalisation since marketers need to make sure their emails are personalised enough before sending them out–otherwise, the message will feel like spam. So, businesses can increase their conversions by giving customers what they want while also delivering the right message to the right person at the right time.
Businesses can utilise email marketing automation to create funnels that automatically follow up with leads, which allows them the chance to get their foot in the door before they lose interest.
This means marketers can ‘hook’ leads by sending relevant emails that offer something of value while also making it easy for customers to stay updated on what the business has going on through automated messages. This allows companies to build trust and show people who they are and what products or services they offer while building relationships with potential customers and turning them into loyal subscribers or actual buyers.
Email drives customer loyalty at every stage of the buyer journey: lead-nurturing, conversion, onboarding, retention.
Email marketing is a necessary tool alongside sales CRM systems to streamline communication.
Email marketing allows marketers to reach out and communicate directly with their customers, which triggers them to take action rather than just clicking through various social media posts. For example, automated emails can help turn prospects into buyers by sending offers that people want while also being personalised, so they feel like the message is coming from someone they know.
Not only that, but email marketing gives businesses the chance to deliver value through various types of communications while also staying relevant by reaching their customers on an ongoing basis. This increases the chances of people converting while also building loyalty with customers since they receive messages from someone they know and trust.
Niche Speak's email marketing platform.
Our email marketing platform is a cost-effective tool to help your business get the most out of email marketing.
The Niche Speak email marketing platform allows marketers to connect with their audience effectively and meaningfully, so they’re more likely to take action and buy something. This enables marketers to reach untapped audiences while also building loyalty with customers, which increases conversions, brand awareness and customer retention. In addition, the platform makes it easy for businesses–without any coding knowledge–to create automated email campaigns that work for them.
Results-driven email marketing with a personalised touch.
With Niche Speaks’ simple email marketing and automation solutions, connecting with your audience has never been more straightforward.
Email Marketing Software
Make your email more beautiful with a simple drag and drop interface.
Niche Speak’s email marketing solutions come with everything you need to develop attractive, professional email marketing campaigns that will help you grow your business.
Easy to use
Use the simple but effective drag-and-drop email builder to create personalised emails for your brand with no code necessary.
Completely Customisable
With specific modifications to every area of your campaign, the email builder allows you to showcase your company at its best.
Mobile Optimised
Every template is mobile-friendly, so you may rest assured that your campaigns will look beautiful on all devices.
Team collaboration with templates
Let us create and develop your template for you, and then let us lock sections of the template so that your in-house team only updates what you want them to.
Use any of our free templates to get started.
To start, use one of our free professionally-designed templates to launch targeted campaigns like marketing offers, product announcements, newsletters, or event promotions.
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Set up and send automated email messages at the perfect time.
Automation is frightening for most marketers. However, generating customer journeys has never been easier with the visual journey designer.
The most effective email marketing software with drag-and-drop simplicity.
Email marketing
Create engaging emails that produce results.
Create an eye-catching, high-impact email in minutes using our drag-and-drop tool with no training required. Import your brand colours and logo by selecting one of our professionally designed email templates or entering your website address, automatically adding your branding. Every aspect can be customised for a completely personalised email campaign that engages and displays beautifully on any device.
Segmentation and personalisation
Make the most of your marketing budget by using intelligent segments.
Use customer data you already have to build hyper-targeted segments and send highly personalised emails tailored to their particular interests. It’s the quickest way to boost conversions today while laying the groundwork for long-term connections.
Link review
Don't allow a broken link to ruin your day.
Link Review allows you to remove any barriers that may be keeping subscribers from seeing your message. Our Link Review software automatically searches through your emails and flags any hyperlinks that might be damaged or no longer relevant for your attention.
Marketing automation
Create personalised customer journeys with ease.
Create more timely emails that keep your audience engaged, automatically generate income, and cut down on your time creating and mailing campaigns using our easy-to-use visual journey designer.
Transactional email
Take control of your transactional emails.
You can send automated emails to your audience based on their interactions with your organisation, such as a purchase or a donation. You may use Niche Speak’s email platform to guarantee that your transactional messages are consistent branding and equally optimised as your regular marketing emails.
Analytics
Our analytics help marketers make smarter decisions.
This integrated analytics solution not only gives you a comprehensive look at the effectiveness of your emails—including geography, acquisition and engagement per campaign—but it also includes a full suite of analytical tools. You’ll get practical insights to help you develop a better strategy and demonstrate the return on your email investment.
Integrations
Integrate with the tools you know and love.
Niche Speak’s email marketing software connects to hundreds of pre-built applications and integrations, allowing you to link your eCommerce platform, CRM, or website effortlessly. You win when all of your consumer information is combined.
Signup forms
Grow your email list and reach a larger audience.
Create an audience and introduce yourself to new consumers by using signup forms. Our tools let you run it all from wherever you are, from your website to your store.
Here to help
We are here to help you reach your goals. We will do everything we can to assist you to succeed.
Our team of specialists can help with anything from technical support to long-term strategic services.
Testimonials
What some of our clients have to say about our services.
